Marketing Campaigns Manager - Travel - Crawley - £28k
Location: Crawley, Sussex
Type: Permanent
Reference: MJ - 5148
Salary: to £28,000 + Benefits
Marketing Campaign Manager – Travel – Crawley – £28k
My client, based in Crawley requires a Marketing Campaign Manager within the travel industry. You will be responsible for all partnership ancillary promotional activity. The successful candidate will have experience of creating, pitching and delivering coherent joint marketing plans. The role requires experience in both online and offline marketing and the ability to build strong and productive relationships internally and externally.
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-- Responsibilities --
- Contribute to the production of an annual ancillary marketing plan, digital quarterly plans and loyalty plans
- Ensure all promotions are fully exploited online and offline
- Manage relevant supplier budgets
- Define and deliver large scale multi-destination campaigns as well as ad hoc ancillary partner campaigns
- Ensure all necessary finance procedures are carried out
- Effectively manage Partner relationships to optimise commercial opportunities
- Benchmark competitor promotions and delivering suitably competitive campaigns
- Brief and sign off press, DM and other creative requirements
- Analyse available data and evaluate the effectiveness of the promotion
- Identify and recommend changes mid promotion that will improve the effectiveness of the current campaign
- Present post-campaign analysis and feedback
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Experience required:
- Proven experience in the travel industry at management level with experience in a marketing / commercial related role
- Proven experience in managing relationships with media and creative agencies
- Proven experience of both online and offline advertising
- Budget management
- CIM qualification desirable
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Salary - £28,000 + excellent benefits
Location – Crawley, Sussex
Commutable from – Reigate – Guildford – Horsham – East Grinstead – Surrey
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Keywords – Marketing Campaigns – Marketing Manager – Marketing Executive – Direct mail – CIM – Partner relations – Online Marketing – Offline Marketing – Above the line – Below the line – Press
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